Logotyp serwisu Mielec

Logotyp serwisu Mielec

Urząd Miejski w Mielcu

Logotyp serwisu Mielec

Logotyp serwisu Mielec

Logo of Mielec

The logo mielec.pl was selected by the competition committee from 115 projects submitted for the contest for a graphical project and promotional slogan for the city of Mielec.

The winning entry is made of a symbol (winged “M”), logotype (mielec.pl) and promotional slogan (“Tu rozwijają się skrzydła”). The author, Aleksander Bąk described his project:

  • Sign is based on stylized letter “M”, present in the coat of arms of Mielec. The construction of the sign is a flowing, dynamic line creating the letter “M” with two wings at the top. Ideologically, the sign references the traditional connection between the city and the aviation industry, which adds another meaning. Colours are based on the basic colours present on the city flag.
  • The sign doesn’t clash with the existing coat of arms, but supplements it . Universal form of the sign allows the use of it in all promotional communication from tourism and leisure to business and investments.
  • Slogan is based on an association – city’s connection with aviation industry and the aspiration to provide possibilities of personal growth. This creates a wide range of communication possibilities, both internal – directed at the community, and external – directed at possible investors and entrepreneurs.